LS Direct

Blog

 

We love to share our insights and provide perspectives that we hope will help you better navigate the complexities of today’s marketplace.

 

Keep in touch. We want to hear from you

Illustration emphasizing the synergy of digital and direct marketing, showcasing combined strategies to enhance customer engagement and drive conversions.

Digital and Direct Mail Marketing: Better Together

While we live in a world where digitization has become the norm, print has fallen out of favor for many marketing teams. But did you know direct mail has evolved to take advantage of new print technologies as well as data insights that digital channels provide?

Read More

Graphic showing strategies to reduce shopping cart abandonment, including simplifying checkout, offering discounts, and enhancing trust signals

10 Ways To Combat Shopping Cart Abandonment.

Engaging customers can be a challenge. Though marketers have many strategies and tactics in their toolbox to help, almost every online retailer has dealt with the ultimate challenge … an abandoned shopping cart.

Read More

Graphic illustrating marketing personalization trends, highlighting advancements in technology like AI and predictive analytics, used for enhancing customer engagement.

2020 Report: Marketing Personalization Trends

Personalized marketing is hardly new, but it has evolved thanks to the power of technologies. By leveraging these, brands can deliver dynamic and personalized experiences, leading to healthier engagement and increased customer loyalty.

Read More