Updates & Blog
We like to keep our clients updated with the latest LS Direct news and industry insights. Read our press and blog posts.
Keep in touch. We want to hear from you.
⟶
Blog.
Could Direct Mail Be Your Next Marketing Breakthrough?
In this digital age, most marketers have pivoted to online channels, creating an unexpected opportunity in traditional direct mail marketing strategies. This overlooked channel offers a tangible, personal touch that cuts through the digital noise, providing businesses with a strategic advantage in an increasingly crowded online marketplace. In fact, recent research shows that the average […]
6 Tips that Furnish Success: Direct Mail Strategies for Home Furnishings
Home furnishers aren’t just selling furniture; you’re selling dreams, comfort and a lifestyle that customers hope to achieve. And in the competitive world of home furnishings, direct mail marketing remains a valuable tool to connect with potential customers, turn catalogs into conversions, brochures into bed sales and so much more. Why should furniture marketers use […]
8 Envelope-pushing Direct Mail Marketing Strategies for Non-Profits
In today’s digital world, it’s easy for non-profit organizations to focus time and resources solely on digital marketing strategies. But for those looking to build stronger connections, increase donor engagement and gain greater support for their cause, direct mail can be gamechanger. Here are five attributes that make direct mail remarkably effective for non-profits: The […]
News & Events.
Furniture World Magazine Interview, featuring Jeff Horowitz.
Our CEO, Jeff Horowitz, sat down with Furniture World Magazine this month to discuss the ever-growing importance of direct mail attribution in determining the true ROI of your direct mail strategy and campaigns. “Using data from a customer’s past interactions with a retailer is a much more powerful data set to work with than purchasing demographic, psychographic and […]
LS Direct Celebrates the Furniture Industry.
LS Direct is proud to be a participating sponsor in both the 2021 City of Hope award dinner and the American Home Furnishings Hall of Fame events, taking place in coordination with the High Point Market this October in North Carolina. The International Home Furnishings Industry Spirit of Life® City of Hope Award Dinner will […]
LS Direct Supports Local Families this Holiday Season.
This December, LS Direct was proud to participate in the Vincent Crotty Memorial Foundation Holiday Family Sponsorship. This program aims to help families in the Suffern, NY area who are facing tough times due to deaths in the family, illnesses, job losses, devastating fires, divorces, Covid-19 issues, and more. In 2020, the generosity of the sponsors allowed the program to assist more families than ever.