Updates & Articles
We like to keep our clients updated with the latest news and industry insights. Read our press and blog posts.
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Articles.
What’s the Best Timing for Direct Mail Retargeting?
The importance of direct mail retargeting in your marketing strategy is clear. But how do you know when to send direct mail? >> Related: 4 Tips for Smarter Retargeting with Direct Mail << Timing is everything The end game of every direct mail marketing campaign is conversions. So, an important part of the marketing mix […]
4 Tips for Smarter Retargeting with Direct Mail
Retargeting with direct mail – also known as direct mail remarketing – is an effective way to reconnect with potential customers who have previously interacted with your business but didn’t make a purchase. Whether they visited your website, clicked on an ad, or added items to their cart, retargeting with direct mail allows you to […]
Stats That Show Why Direct Mail ROI Still Dominates Remarketing
New research shows that 74% of marketers agree that direct mail delivers the highest ROI of any marketing channel. Here’s why direct mail is such a potent marketing and remarketing tool. The undeniable power of direct mail Direct mail offers a tangible and physical presence that engages recipients in a unique way. Time and again, […]
News & Events.
Furniture World Magazine Interview, featuring Jeff Horowitz.
Our CEO, Jeff Horowitz, sat down with Furniture World Magazine this month to discuss the ever-growing importance of direct mail attribution in determining the true ROI of your direct mail strategy and campaigns. “Using data from a customer’s past interactions with a retailer is a much more powerful data set to work with than purchasing demographic, psychographic and […]
LS Direct Celebrates the Furniture Industry.
LS Direct is proud to be a participating sponsor in both the 2021 City of Hope award dinner and the American Home Furnishings Hall of Fame events, taking place in coordination with the High Point Market this October in North Carolina. The International Home Furnishings Industry Spirit of Life® City of Hope Award Dinner will […]
LS Direct Supports Local Families this Holiday Season.
This December, LS Direct was proud to participate in the Vincent Crotty Memorial Foundation Holiday Family Sponsorship. This program aims to help families in the Suffern, NY area who are facing tough times due to deaths in the family, illnesses, job losses, devastating fires, divorces, Covid-19 issues, and more. In 2020, the generosity of the sponsors allowed the program to assist more families than ever.